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A Series of Sites Dedicated to All Topics Blue Jeans sponsored by Flow Research

 

Manufacturing Processes - Care and Wear - Worldwide Brands

Worldwide market for jeans Source: wikipedia.org 

The overall denim jeans market worldwide was valued at US$69.50 Bn in 2018. This market is set to grow with 3.9% CAGR during the forecast period.

The overall denim market including shirts, t-shirts, jeans and other denim products was valued at more than US$93.40 Billion in 2017. In 2018, more than 4.5 billion pairs of jeans were sold worldwide. The most prominent factor driving the denim jeans market to rise due to the recent trend to wear casual clothes in most in most workplaces. Casual wear is on account for high demand globally, especially among the younger generation.  

In 2018, Europe was the leader in denim jeans market based on the geography. Europe accounts more than 30% in terms of revenue, followed by North America and the Asia-Pacific. Based on volume, Asia Pacific was the leader in denim jeans market in 2018. Asia Pacific accounts more than 40% of the market share worldwide. According to Cotton Council International (CCI) and cotton Incorporated’s global lifestyle monitor survey, “an affinity for denim is significantly high in Germany (81%) and Great Britain (68%).  

Evolution of the garment

Copper rivets for reinforcing pockets are a characteristic feature of blue jeans.

The blue denim fabric of jeans

Initially, jeans were simply sturdy trousers worn by factory workers. During this period, men's jeans had the zipper down the front, whereas women's jeans had the zipper down the left side. Fewer jeans were made during the time of World War II, but 'waist overalls' were introduced to the world by American soldiers, who sometimes wore them when they were off duty. By the 1960s, both men's and women's jeans had the zipper down the front. Historic photographs indicate that in the decades before they became a staple of fashion, jeans generally fit quite loosely, much like a pair of bib overalls without the bib. Indeed, until 1960, Levi Strauss called its flagship product "waist overalls" rather than "jeans".

After James Dean popularized them in the movie Rebel Without a Cause, wearing jeans became a symbol of youth rebellion during the 1950s. Because of this, they were sometimes banned in theaters, restaurants and schools. During the 1960s the wearing of jeans became more acceptable, and by the 1970s it had become general fashion in the United States for casual wear.

Michael Belluomo, editor of Sportswear International Magazine, Oct/Nov 1987, P. 45, wrote that in 1965, Limbo, a boutique in the New York East Village, was "the first retailer to wash a new pair of jeans to get a used, worn effect, and the idea became a hit." He continued, "[Limbo] hired East Village artists to embellish the jeans with patches, decals, and other touches, and sold them for $200." In the early 1980s the denim industry introduced the stone-washing technique developed by GWG also known as "Great Western Garment Co." Donald Freeland of Edmonton, Alberta pioneered the method, which helped to bring denim to a larger and more versatile market. Acceptance of jeans continued through the 1980s and 1990s to the point where jeans are now a wardrobe staple, with the average North American owning seven pairs.[verification needed] Currently, jeans may be seen worn by people of all genders and ages.


What's News in Jeans?  www.JeansResearch.com


About Flow Research 

Flow Research conducts market research studies in a wide variety of areas that can be purchased by anyone interested in the topics. We create these studies through interviews with suppliers, distributors, and end-users. We have available a market study on every type of flowmeter. Topics including Coriolis, magnetic, ultrasonic, vortex, positive displacement, and turbine flowmeters, as well as temperature sensors, temperature transmitters, infrared thermometers and thermal imagers, and pressure transmitters.We have published multiple editions of many of our studies.
 
 
 
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